One of the most important steps in planning an event is choosing the location where it will be held. After all, a quality environment makes all the difference in the guests’ experience. This involves security, infrastructure, beauty, sophistication, comfort, among other details.
For this reason, the choice of space must be made carefully, taking into account some essential aspects. In this post, you will know the main ones!
When the event organization makes an appropriate decision about the venue, it automatically gets closer to success. As we know that this is not an easy task, we have listed some tips on how to find the ideal environment for the satisfaction of the public. Check it out:
Request documents and authorizations
The first step to be taken by the organizers is to request the Operating Permit for the location, in addition to authorizations from the Health Surveillance and Fire Department.
This ensures that the event is held without unpleasant surprises, such as impediment or interruption due to lack of documentation. This without counting problems in security systems without inspection that can cause incalculable incidents and losses.
If you want to know more about the Operating Permit, we clarify all the details in this article.
Evaluate acoustics and equipment
Regardless of the style of the event, there is always some kind of sound, whether related to live music or presentations.
Thus, evaluating the acoustics of the place is essential. If it is of poor quality, what was supposed to be a success can turn into a failure.
Observe the general state of conservation
In an event, the details can contribute either to an excellent experience or to a negative perception of the guests. In practice, it is recommended to observe the general state of the infrastructure, such as painting, flooring, carpet, stairs, equipment, among others.
It is important that the venue is pleasing to the eye and demonstrates the concern of the event organization in offering quality and satisfaction.
Take into account the number of participants
The comfort and safety of participants, employees and suppliers depend to a large extent on an infrastructure that can hold the expected number of people.
That is, this is one of the most important points for the event organization to make an appropriate choice. Therefore, before deciding on any action, it is essential to know in advance the capacity of the environment to be chosen.
Analyze the kitchen and the toilets
For an event to take place satisfactorily, it is essential that the kitchen provides all the necessary equipment and the toilets are in accordance with the number of people.
In addition, the cleaning of these environments must be meticulous. For this, it is possible to count on companies that outsource the labor, to offer the necessary quality without worries.
Evaluate the location
As important as the venue’s infrastructure for the event organization is its location. It is necessary to assess, for example, if the access of the guests is facilitated, if the region is safe and if there is parking, since it is common for many to arrive by their own transport.
A quality event should offer easy access for wheelchair users, the elderly and person with reduced mobility. Therefore, the event organization must check for ramps, adapted restrooms and other factors that make up accessibility.
One of the ways that event organizers get more and more right in their choices is to take into account audience feedback.
For this, it is possible to conduct interviews with the guests to point out the positive and negative points of the places. In this way, future actions will be increasingly satisfactory, generating loyalty.
Event planning: prioritize site safety
The safety of participants at any type of event must be prioritized. In order to protect the public against various risks, it is essential to invest in efficient access control tools.
This can even be done through automated systems, which minimize the need for hiring and human failures. In addition, the technology makes the entrance, exit and control of organizers more agile and assertive, prioritizing safety.
With these measures, the event organization obtains parameters for an adequate choice of location, which guarantees the success and satisfaction of the participants. Want to know more about it? Then check out our 7 tips on how to retain the public!