[vc_row][vc_column][vc_column_text]Internal actions to stimulate employee productivity, motivation and engagement have become a common practice in the corporate environment. And you know why?
Because satisfied professionals produce more, and with more quality. Hence, the importance of gamification in small businesses.
If you have not heard the term, we invite you to continue with this reading. This is because gamification is not yet widespread in the country, although it is already very popular outside Brazil.
How about if we see, then, what it is, what are the benefits and how to implement gamification in small companies? Check out here!
What is gamification?
Briefly, the term represents the idea of using ludic resources to engage people, according to a specific goal.
Some workplaces seek, for example, to increase productivity. Others, to stimulate collaborative work, among other purposes that can be properly explored and simulated with these games.
To do so, the context of the game, rules, objectives and rewards are provided. All these elements contribute to the stimulation of employees. Just think about how much videogames or mobile games work well such aspects, and how much they garner amateur players.
What are the advantages of applying gamification in small businesses?
When the HR sector and company leaders align the goals and define the strategies, professionals have much to benefit from, not to mention the very completion of the proposed objective which yields impressive results for the enterprise.
Therefore, we have listed below the main advantages of betting on gamification in small companies. They are:
- improves the techniques and skills in which professionals usually have some difficulties to deal with, since the learning scenario is different and conducive to development;
- develops teamwork, since teams must unite to achieve the gamification objectives;
- works on engagement and motivation;
- modernizes HR processes and solutions to engage, motivate and improve the level of employee satisfaction;
- productivity is promoted, considering that employees will strive more to achieve the goal and, of course, the proposed reward.
Not to mention that this type of differentiated solution echoes internally and externally. As a direct consequence of this, your venture has everything to generate the attraction of talents and also the retention of its main talents.
How to apply gamification in small businesses?
As we have said before, all you need is a defined goal and science about what helps to stimulate your employees.
With this, the playful situation is easily developed, as well as rules and rewards. These are the basic issues to arouse the interest of individuals and initiate collective collaboration in the project.
Want some examples of this?
You can stimulate the competitiveness between different areas and that the first ones to achieve the objective (which can be the improvement of x% in results or error reduction) acquire rewards; or a simple ranking, for the sellers, already stimulates the competition.
Therefore, it is essential to keep in perspective that the competition is positive, but it also has a negative side, especially when professionals lose their collaborative spirit and act without ethics.
So, the gamification in small companies becomes an elementary asset in the organization and has everything to valorize the objectives proposed by the leaders and the HR sector.
And if you are looking for more alternatives to qualify your human resources, how about knowing the technique of Digital Transformation and knowing how important it is to count on partners who adopt this methodology?[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][ultimate_icons][/ultimate_icons][/vc_column][/vc_row]